Geotagging is about to come of age as both Twitter and Facebook introduce it, letting users physically locate friends and contacts which makes social media services more interactive than ever. Geotagging uses data from smartphones to pinpoint a user’s location. In existing services like FourSquare and Gowalla, it lets people ‘check-in’ to bars, restaurants or [...]

Apart from promoting themselves through CSR projects and other programmes, firms need to need to monitor their firm’s brand identity using smart programmes like Jungletorch.com. It aggregates comments and makes it easier to monitor the general sentiment towards a company – imagine the kind of feedback BP would be getting at the moment with regards [...]

A top Facebook executive predicted this week that email will soon go the way of the handwritten personal letter – it will become a rarity. The bold assessment from Facebook’s COO Sheryl Sandberg argued that while people of her generation use email constantly, the next generation has already discarded it for social networking sites and [...]