As most of you know, a website content management system allows users to update content without needing to know programming languages or HTML. This puts you in control of your website and means you don’t need to pay a webmaster or web agency to change content. What you may not now is that a CMS [...]

QR codes are being used by companies and marketers in many creative ways. You’ve probably seen them before, but I bet not many of you have a QR reader installed on your cell phone. After reading this, you might get one. It’s free and easy to download. You can get it, for example, from the [...]

Business websites vary in quality, but good and bad sites often have one thing in common: there is no compelling way to capture leads. We use the term “call to action” to describe an offer that is of sufficient value to prompt a viewer to give you their name and email address. I am quite [...]

An astonishing figure was just announced by eMarketer.com: over ½ of the internet users in the U.S. will redeem an online coupon in 2011. This means 88.2 million people will click and save! So what about Europe? It’s not quite the opportunity as in the U.S. – yet, but at the end of 2010 sites [...]