High street fashion chains have been much slower than other business sectors to embrace the Internet over the past decade, as they feared the online marketplace could cannibalise their brick and mortar presence, without adding value of its own. But this sentiment appears to be changing as the world’s largest fashion chain retailer, Zara, has [...]

Twitter doesn’t like to think of itself as a social media company like Faceook or LinkedIn but instead perceives itself as an information provider. In reality, it spans both sectors but risks falling in between unless it continues to evolve its own niche, something it’s attempting to do with an impending series of major changes. [...]

Google has announced key changes to its Gmail service and its core search engine that will challenge Internet marketing strategy decisions. And, it signals similar changes by other major web services in the months ahead. Google says the updates will make life easier for consumers and make their services more intuitive, but they raise uncertainty [...]

The consumer market is getting even more crowded as the big online giants try to expand their own footprints into new areas of the social networking landscape at a quickening pace.  Whether it’s social bookmarking, geotagging, following friends or looking for online music providers the distinctions between the services are becoming more blurred by the [...]